Case Studies


Case Study 1: Enhanced Balance Transfer

Summary
The majority of consumer credit card balance transfers were being done via balance transfer “special offer” mailings enclosed with paper checks for the account holder to use to transfer external credit balances to their FNBO credit account. Balance transfers were available online, but in order to complete the process the account holder had to use a 3 digit code that would come with the offer in the mail. View case study 

Case Study 2: The Account Selector

Summary
A classic UX quandary: translating a complicated navigation structure into a flexible and desirable experience for the user. This case involves commercial credit card banking. Due to the data structure from the mainframe, the navigation of ‘groups’ and ‘accounts’ involve potentially 20+  levels of hierarchy. View case study 

Case Study 3: Business + Commercial Login for FNBO Mobile App

Summary
The consumer and consumer banking mobile app login presented some unique challenges. One of these challenges was the fact that consumer and commercial login credentials were separate. Put simply, if you happened to be a consumer banking customer AND a commercial banking customer you have two different login credentials. View case study